Zoekmachines belangrijkste tool internetgebruikers

Ter info: Over one-half of respondents, 53%, said they used search engines most or every time they went online, and only 4% said they had never used a search engine. Only two activities were more popular than search: sending or receiving e-mail (87%) and general Web surfing (55%). Additionally, more respondents reported accessing search engines than said they used the Net for entertainment, e-commerce or IM/chat.
Respondents used search engines for a number of activities, including researching specific topics (88%), getting directions or maps (75%), looking for news (64%) and shopping (51%). Interestingly, 54% reported using a search engine to fulfill a task online instead of using a phone. Users of different search engines seem to search for different topics. For example, MSN and Ask Jeeves users were more apt to search for medical and health information. Ask Jeeves users were also more likely to look for maps and directions. Google users tended to search more for news, perhaps a result of the Google News search page